Reconcile your ARR, MRR, NDR and GRR against real industry peers.
Hofaele is an informational resource that explains how to reconcile core SaaS metrics and compare them against peer benchmarks — so your reporting is consistent, defensible, and easy to communicate internally.
Hofaele provides free, informational content only. We do not sell software, subscriptions, or paid advisory services.
The four metrics every SaaS benchmark starts with
A clear, shared definition for each metric is the foundation of any credible peer comparison.
Annual Recurring Revenue
The value of contracted recurring revenue normalized to a one-year period, used as the primary top-line growth indicator for subscription businesses.
Monthly Recurring Revenue
Recurring revenue normalized to a monthly cadence, commonly broken into new, expansion, contraction and churned components for trend analysis.
Net Dollar Retention
The percentage of recurring revenue retained from an existing cohort over a period, net of expansion, contraction, and churn.
Gross Revenue Retention
The percentage of recurring revenue retained from an existing cohort excluding any upside from expansion, capped at 100%.
How a metrics reconciliation works
The same four-step approach we describe throughout our resources, applied consistently across every metric.
Collect
Gather billing, contract, and usage data from source systems for the reporting period.
Normalize
Apply consistent definitions so figures are calculated the same way every period.
Reconcile
Cross-check recurring revenue components against finance records to resolve discrepancies.
Benchmark
Compare reconciled figures against peer cohorts of similar size, stage, and business model.
Numbers only tell a story next to a peer benchmark
An NDR of 105% can be strong or weak depending entirely on company size, industry, and pricing model. Context is what turns a metric into an insight.
- Understand which peer cohort is comparable to your business
- Avoid misleading comparisons between mismatched company stages
- Communicate metrics clearly to boards, investors, and teams
- Spot definitional gaps before they become reporting errors
Industry cohorts we reference
Benchmarks are only meaningful when compared within a relevant peer group.
Common questions
Is Hofaele a paid product or subscription service?
No. Hofaele publishes free informational content about SaaS metrics reconciliation and benchmarking concepts. We do not process payments or offer paid tiers.
Where do benchmark figures come from?
Our explanatory content references publicly available industry research and commonly cited SaaS benchmarking ranges. We do not claim ownership of proprietary datasets.
Can I use this content for investment decisions?
No. Everything on this site is for general education and informational purposes only and should not be treated as financial or investment advice.
How do I get in touch with questions?
Visit our Contact page for our email, phone number, and mailing address.
Have a question about our methodology?
Reach out and we will point you to the right explanation or resource.